Case study
(01)
Brightwork Electrical
An electrician who wanted the phone to ring for the right jobs
Type
Local search
Year
2026
Duration
4 weeks
Services
Website, Local search, Reviews
Project lead
Ben Halloran
Site
brightworkelectrical.example
Overview
(01)
A four-page site and a tidy local search setup that put Brightwork first for the jobs they actually want.
The brief
Brightwork is a two-van electrical business. Work came from word of mouth and one out-of-date page. Dan wanted more rewiring and lighting jobs and fewer one-socket callouts.
What we built
A short site with a page for each job type, a call button that stays on screen on phones and a form that asks the questions Dan asks first: what, where, when. We rebuilt the Google Business Profile, added service areas and set up a simple way to ask for a review after each job.
Result
Brightwork now sits first on the map for its main search in two postcodes. Calls from the site rose by more than half, and most of them are for the jobs Dan wants.
Results
(02)
Result
#1
Map result for 'electrician' in two postcodes
Result
+58%
Calls from the website in 90 days
Result
31
New reviews in the first quarter
In their words
(03)
I do not want every job. I want the right ones, and now the calls tell me what they need before I pick up.
Dan Bright, owner, Brightwork Electrical
Keep looking
(04)
Other builds from the same studio.
Start here
(05)
Start with one sentence.
Tell us what you sell and who buys it. We reply within one working day with a fixed price and a start date. No call needed unless you want one.